Retail and Distribution Solutions Company

Proven Performance

98%

Customer
Satisfaction

200+

Active
Clients

12,000+

Employees
in India

Saudi Arabia - The Land of Possibilities

Our Customers

Trusted by some of the most admirable brands in the global retail market

Transform Your Retail Footprint with our Services

Sales Team Outsourcing

The foundation of a strong retail business is a strong field sales team. Our sales team outsourcing service blends local market capabilities with global best practices.We build and manage large-scale sales teams for some of the most admirable brands in the world using in-house technology that provides features like random attendance, performance tracking, and regular notifications to name a few.

12K+

Headcount of
project employees

50+

Brands that
love us

98%

Placement fit

Visual Merchandising Services

Visual quality and attention-to-detail enhance your brand’s in-store experience multi-fold. We excel at both. As a leading visual merchandising agency our expertise lies in executing large-scale projects using in-house technology that gives you real-time updates, your brand’s share of shelf, and customisable dashboards.

60K+

Stores covered across
3500+ towns

150K+

Visits per month

40+

Brands that trust us

B2B Loyalty Programs

Our retail loyalty programs focus on building meaningful connections with your brand advocates and channel partners. From building the right rewards portfolio to maintaining a high engagement rate, our in-house technology helps you develop user friendly loyalty applications and gives you customisable dashboards and insights.

600 Mn

Worth of rewards
distributed

125%

Higher active member rate than the industry norm

1.5 Mn

Members in our
retail loyalty program

Mystery Shopping and Audits

Timely and scientific audits are key to knowing how your retail channel is performing. Our trained audit professionals report on customer experience and store hygiene, giving you actionable insights to optimise your sales strategy and elevate your brand.

4.4 Mn +

Stores audited
in 17 years.

20k+

Pool of freelancers

135+

Clients that trust us

Technology Accelerators

Our Full Channel-Tech Stack is the result of countless iterations focused on delivering trackable and actionable results in the retail channel. By combining cutting-edge technology with industry expertise, we deliver solutions that drive measurable results. Our platform provides unparalleled visibility and control, empowering you to make data-driven decisions.

80 +

Cities

100,000+

End users

40+

Countries

Digital Offerings

Digital Marketing

Create a unified brand experience for your audience across physical and digital touch points with our data-led digital marketing strategy.

Channelplay Films

We start with an idea and finish with a great story! We combine brand research, expert production, and strategic marketing to deliver stories that resonate with your audience.

AI Support

Transform your customer interactions with Channelplay's AI-driven conversational agents. Our human-like chatbots deliver 24/7 support, converting enquiries into opportunities.

Testimonials

"In the middle of the hiring process, we doubled the number and Channelplay has fully supported us and were able to match the expectations for 23 states together. When it comes to quality in our forte, we always Think of Channelplay!"

Khushboo Gul

Head offline Business HR/ OnePlus India

"The entire program was conceptualised by Channelplay. They have not only created visibility at the point of sale, they have communicated our various offerings to the merchants. One of the key highlights of the project has been the coordination on ground."

Alok Shinde

Assistant Vice President, Head of Trade Marketing, HDFC Bank

"Channelplay has been able to develop phenomenal dealer-distributor network through it's sales staff which has helped us grow in areas we have typically never grown and never focused on"